Email Newsletter Growth Playbook
================================

Create a newsletter growth strategy for [Newsletter] in [niche].

Details:
- Newsletter: [name]
- Subscribers: [current]
- Niche: [topic]
- Frequency: [weekly/monthly]
- Open rate: [%]
- Goal: [ads/products/sponsorships]

GROWTH PLAYBOOK

1. ACQUISITION

   ORGANIC
   - SEO landing page
   - Content upgrades
   - Social teaser content
   - Referral program
   - Guest writing
   - Podcast mentions

   PAID
   - Newsletter ad swaps
   - Paid network ads
   - Social lead gen
   - Podcast sponsorships
   Target CPL: [$]

2. CONTENT STRATEGY
   - Core value: [what readers get]
   - Pillars: [list 3]
   - Length: [words]
   - Format: [consistent]
   - Subject formula: [approach]
   - Send time: [optimize]

3. ENGAGEMENT
   - Open rate tactics: [list]
   - Click rate tactics: [list]
   - Reply rate: [ask questions]
   - Churn: [re-engagement plan]

4. MONETIZATION

   SPONSORSHIPS
   - Rate: [CPM or flat]
   - Placements: [primary/secondary]

   PAID TIER
   - Free vs paid split: [%]
   - Price: [$]
   - Exclusive content: [describe]

   OWN PRODUCTS
   - Course: [topic]
   - Community: [membership]

5. METRICS
   - Weekly subscriber growth
   - Open rate: [benchmark]
   - Click rate: [benchmark]
   - Revenue per subscriber: [$]
   - Monthly churn: [%]

Source: https://promptzyo.com/prompt/email-newsletter-growth-playbook