Content Writer Landing Page Copy Framework
==========================================

Write landing page copy for [offer] targeting [audience].

Landing page details:
- Offer: [what you are selling or giving]
- Audience: [specific description]
- Traffic source: [Google ads/Facebook/email/organic]
- Goal: [email capture/purchase/demo booking]
- Price point: [$amount or free]
- Key benefit: [one-sentence value prop]

LANDING PAGE COPY

HEROE SECTION

Headline (H1) options:
1. [Outcome-focused: Get [result] in [timeframe]]
2. [Problem-focused: Stop [pain]. Start [result].]
3. [Audience-focused: [Audience], [bold promise]]

Subheadline:
[Expand on headline — who it is for and what makes it different]

Hero CTA button:
[Action word] + [What they get]
Example: Download the Free Guide

Social proof line:
[X customers / X downloads / X stars]

PROBLEM SECTION
Headline: Are you struggling with [pain]?

Pain points (use their language):
• [Pain 1 — emotional and specific]
• [Pain 2]
• [Pain 3]
• [Pain 4]

Bridge: "You are not alone. And there is a solution."

SOLUTION SECTION
Headline: Introducing [Product/Offer]

What it is: [one sentence]
What it does: [outcome]
How it is different: [key differentiator]

BENEFITS SECTION
Headline: Everything you get:

Benefit block format:
[Icon] [Benefit headline]
[2 sentence explanation of value]

[Repeat 3-6 times]

SOCIAL PROOF SECTION
Testimonial format:
"[Quote that addresses main objection or celebrates main benefit]"
— [Name, Title, Company]
[Photo if available]

[Include 2-3 testimonials]

OBJECTION HANDLING (FAQ)
Q: [Main objection 1]
A: [Answer that removes friction]

Q: [Objection 2]
A: [Answer]

FINAL CTA SECTION
Headline: Ready to [achieve result]?
Subheadline: [Remove last objection]
Button: [Strong action CTA]
Risk reversal: [Guarantee/free trial/no credit card]

Source: https://promptzyo.com/prompt/content-writer-landing-page-copy-framework